Old-world craft, a new kind of control.
altctrl is a men's kurta pajama label built in a small Delhi workshop on a simple belief: a kurta should feel like an heirloom but cost like an everyday. We work directly with handloom weavers, skip the middlemen, and keep our pricing honest.
What we make
Khadi, chanderi, linen, slub and block-print cotton kurta pajama sets — cut for a relaxed, traditional fit and finished by hand. Made for the festival, the family lunch, and the ordinary Tuesday.
How we work
- Weaver-first: we partner directly with 12+ artisan weavers and pay fairly.
- Natural fibre only: 100% cotton, linen and silk-cotton blends — nothing synthetic next to your skin.
- Honest pricing: no inflated MRPs, no middlemen markups. Sets start at ₹499.
Who we are
altctrl is operated by twozero, based in Delhi, India. You can reach the people behind the label any time at 2zeroinc@gmail.com.
twozero (brand: altctrl)
B-105 A3, Mayur Vihar Phase 3
Delhi 110096, India
Email: 2zeroinc@gmail.com